Vision & Values
Management Team
Join Our Superhero Team

Vision & Values


Urbanfibre exists to superhero every home, business and community across Canada by offering the best broadband experience humanly possible. No more restrictions and complications, just boundless potential and opportunity, accessible for everyone to enjoy.


Keepin’ it simple We focus on what really matters. That’s why we spend our energy giving you what you really want and delivering it in the simplest, most affordable way possible. That way everybody wins. At the speed of light Our superpower is speed. Our broadband service is the fastest internet available in Canada and it’s our intention to be as responsive as possible to your needs. Superhero at your service We are superheroes at heart. We truly care about the people and the communities we serve. You can expect us to go to great lengths to make you happy, because that’s how superheroes roll. Powering people’s potential We believe that technology plays an important part in powering the potential of humankind. It is through our collective progress that we will discover the solutions the world needs for a better today. For the people We intend to have a net­ positive effect on the people and the communities where we serve. In other words, we exist to do far more good than harm for the people of this planet.

Management Team

JOHN FARLINGER, CHIEF EXECUTIVE OFFICER Mr. Farlinger is a veteran technology executive and entrepreneur. John brings more than 20 years of experience in telecom, operations, technology and finance to Urbanfibre. His past positions included Chief Executive Officer of Titan Communications/Galaxy Multimedia Inc., Chief Executive Officer and President at Adzilla New Media, Chief Operating Officer of Seattle-based Quanta Investments where he oversaw the growth and expansion of a telco-based company resulting in profitable revenues of over $40 million and as Chief Financial Officer of Lavalife, the world’s largest independent provider of technology-based meeting services.
Ms. Annie Chan, CFO Ms. Chan is a Chartered Accountant with 10 years of experience in financial reporting, budgeting, financial analysis, and mergers and acquisitions for publicly listed companies in Canada and the United States. She has held senior accounting and finance roles at both private and public companies including HSBC Bank Canada, Bralorne Gold Mines Ltd. and Levon Resources Ltd. Ms Chan is a member of the Institute of Chartered Accountants of BC.
MR JON PAUL JANZE, VP OF PRODUCT Jon Paul is a seasoned product management and marketing leader with more than twenty years experience guiding the creation of innovative products and services. Formerly as head of Product Marketing for a global email security provider he was responsible for domestic sales, global branding, demand generation and brand consolidations resulting from highly active M&A activity. Prior roles include Director of Product Management at Sutus, Director Product Development Group at Adzilla New Media and Senior Management at SPORG.COM where he played a critical role growing this startup from $0 to $25M in annual processing. Jon Paul has an MBA in Digital Technology Management and is a past marketing chair for the Vancouver chapter of the Young Entrepreneurs Association.
MR TOM SAMPLONIUS, VP OF TECHNOLOGY Tom Samplonius is a seasoned Internet technologist, specializing in ISP technology and operations. Tom was VP of Operations at Uniserve Communications and helped grow the business from 300 subscribers to 120,000 subscribers, including 20,000 broadband customers. He also managed the national US network for a major independent managed hosting and cloud services, including all transit providers and settlement free peering with 122 networks over public and private peering points. Tom keenly understands that delivering telecom services requires competition with companies that may simultaneously be your supplier and customer.

Join Our Superhero Team

Our team of superheroes is growing and we’re always looking for talented, smart and extraordinary individuals. Think you got what it takes to be a superhero on our team? Tell us why you’d add value to our team and submit your resume.

Current Openings:

  • Marketing Coordinator/Specialist
  • Sales Account Manager(s)

Marketing Coordinator/Specialist

About the Role

We are looking to hire exceptional people to join our growing sales and marketing team and drive revenue to meet aggressive growth targets.


The Marketing Coordinator is highly organized, creative, and results-oriented, possessing excellent project management, analytic and communication skills. The Coordinator is responsible for the day-to-day management of direct mail and face-to-face marketing activities to acquire, renew and upgrade residential and commercial customers.  

An ability to manage many projects concurrently and execute them on schedule, to build strong working relationships with suppliers and colleagues across departments, and to compellingly convey our mission to a wide audience are keys to success.   


  • Work with suppliers and vendors and coordinate day-to-day direct marketing activities
  • Coordinate event marketing activities
  • Track and report on Marketing KPIs and lead flow
  • Prepare status reports on campaign activities and statistical reports related to marketing initiatives.
  • Report on all off-line direct marketing activities as part of regular reporting cycle.
  • Coordinate posting of news and announcements through owned distribution channels (website, social media, etc)
  • Other marketing activities as needed.


  • Highly organized with strong project management skills
  • Excellent communication skills in English, both written and oral
  • Ability to work under pressure and meet deadlines  
  • Detail and data oriented  
  • Exceptional interpersonal skills, with the ability to build excellent working relationships with colleagues and suppliers to attain goals
  • Comfortable with and skilled at interacting with the public to do product demonstrations
  • Sound understanding of marketing principles, with an understanding of latest technologies and how to apply them in marketing
  • Self-motivated, confident, energetic, analytic, strategic and creative
  • Strong computer skills with advanced skills in Microsoft Office applications and databases

Think you got what it takes to join our team? Tell us why you’d add value to our team and submit your resume.

Sales Account Manager

About the Role

We are looking to hire exceptional people to join our growing sales team and drive revenue to meet aggressive growth targets.

The ideal candidate will possess a consultative ‘problem solving’ approach to selling and be able to showcase our range of services to prospects. Candidates must be comfortable cold calling prospective clients, working a pipeline of prospects in a CRM and are comfortable engaging over the telephone, by email, or in person.

You are a hard worker and hustle to make things happen. You know how to find revenue. You are a hunter. You will be responsible for selling business internet, network and telecom services to small, medium and large companies. You will help customers identify how Urbanfibre’s services can help grow their businesses, improve customer and staff satisfaction and manage costs. At the same time, you will grow your knowledge of Internetworking and gain sales experience.

You will identify prospective customers, qualify their needs, and close opportunities. Post-sale, you will remain in touch with the customer to help ensure we are delivering high levels of customer service and making existing customers aware of new services as they are launched.

Tasks and Responsibilities

  • Research and qualify leads through social media, phone calls, emails and LinkedIn
  • Build a funnel of qualified opportunities
  • Identify prospective customers, work with Business Development resources, cold-call, attend meetings, develop and present proposals, negotiate with customers and close deals.
  • Meet your individual sales quota and assist the team in reaching overall goals.
  • Update the CRM to maintain accurate call or contact records to support sales metrics.
  • Provide Operations with a Scope of Work for each sold customer with a description of the solution, key contacts, proposed dates/phases and other information.
  • Participate in sales and marketing meetings, planning and activities at events or on-site


  • You should have a minimum of 3 years experience in a sales role – you’re able to pick up the phone and call people and be comfortable meeting customers at their office to discuss their business objectives.
  • If you have business experience in Internet, SaaS, Software application, IT, Computer hardware, Hosting or Network provider/ISP industry, you will find that experience helpful as it will make you successful faster
  • You can use Excel, MSWord, Google Docs and create written proposals and are good at live presentations
  • It’s an asset if you can speak Mandarin or Cantonese, but not a necessity
  • A Bachelor’s degree in Business, Commerce, Sales or related field

Measures of Success

  • Meet monthly quota for monthly contracts sold and installation revenue
  • Quality of customer engagement resulting in high customer satisfaction
  • Quality and accuracy of record-keeping in the CRM


As this is a full-time position you will be paid a base salary on a bi-weekly basis plus commission on each billed customer

You will be able to join the company benefits program after satisfactory completion of a probationary period

Think you got what it takes to join our team? Tell us why you’d add value to our team and submit your resume.